I can choose where we want to go from here. We hesitated to produce masks for a really long time because we didn’t want to profit off of a pandemic. I was like, wait a second, this is a critical moment. Tuesday Bassen is an award-winning Illustrator living in Los Angeles.
Tuesday Bassen, illustrator and owner of a size-inclusive clothing company, explains why she’s prioritizing her employees — and herself — right now.

And I think just removing the need to constantly be making money, to constantly be busy, is really positive.

Everyone will still be working full time, just from behind the scenes; closing for a month is just giving us a little more time to move forward in a way that feels more purposeful and elegant. , a size inclusive clothing brand with made in California pieces inspired by her illustration work. I think it’s just about taking out one piece of the puzzle — instead of just being reactive, becoming more proactive in this moment of growth. Career. We recognize that we live in a capitalist society, but how can we kind of subvert our place in that? When I got back, I scheduled an all-hands-on-deck meeting and we talked about that concept [of temporarily closing the store]. This year, when the busyness of life has been stripped away, I feel like there has been so much time to say, ‘Wait a second, it doesn’t have to be like this.’ I think there’s a lot of different social justice movements that are having that realization right now. Tuesday Bassen, illustrator and owner of a size-inclusive clothing company, explains why she’s prioritizing her employees — and herself — right now. Tuesday of California is an independently owned lifestyle brand that designs and produces clothes in sizes XXS-6X with an emphasis on adjustable fit for body diversity. Even when the economy and the news advertising market recovers, your support will be a critical part of sustaining our resource-intensive work. Tuesday's clients include Google, The New Yorker, The City of Los Angeles, Snapchat, NY Times, Lucky Peach, Playboy, United Nations, Nike, Adidas, and more. So how can we best give that to people? We’ve tried really hard to do slow, sustained growth over the years, and I’ve made it my goal to avoid rapid growth because I don’t think it’s super-sustainable. ", "Zara's Owner Responds To Artist's Copy Claims", "How Indie Artist Tuesday Bassen Is Fighting Back Against Zara", https://en.wikipedia.org/w/index.php?title=Tuesday_Bassen&oldid=964319355, Minneapolis College of Art and Design alumni, Short description with empty Wikidata description, Creative Commons Attribution-ShareAlike License, This page was last edited on 24 June 2020, at 20:23. Part of what capitalism demands from us, from CEOs, is [being] a superhuman, right? Racked is no longer publishing. I like the freedoms that it affords me. Honestly, I started to feel kind of overwhelmed by it. I feel like quarantine has shown us that capitalism isn’t sustainable, and around May or June, I really started thinking more deeply about the ways I’m holding up the more gross aspects of capitalism.

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You don’t have feelings. We’re also taking a break the week after Christmas. Stay safe and healthy. “That’s what I’ve been trying to focus on during this time, the human aspect of the pandemic and doubling down on support for my team,” she said. Lobbyists tried to ban labeling veggie burgers “veggie burgers.” The EU said no. It’s so expensive and the [profit] margin isn’t great, especially when you’re producing in the US. It’s an intense time in so many different ways, and I think customers need a lot more right now, more love and communication. Our mission has never been more vital than it is in this moment: to empower you through understanding. Another thing that I realized is that a major part of capitalism is not collaborating, not being open to listening and having a conversation, so we’ve had a lot of transparent conversations. After living in New York, she moved to Los Angeles, where she now resides. My mental health was terrible.

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