When it’s time for a user to pay a friend on the app, the options are simple. YouTube Kids features here in fourth as well as being prominent among education app downloads (demonstrating the crucial dual role it must be playing in many parents’ lives), while Twitch in sixth has been noted for high levels of usage during the months of lockdown. As would fifth-placed Tencent and ninth-placed Alibaba. Of the latter, French outfit Voodoo leads the way, with nearly 400 million app downloads registered in Q2 2020. We might also read this as a general reflection of the market’s openness to tech solutions. So that we can have multiple fetch request in an hour for development purpose. Zoom is a video conferencing app, geared towards business usage. By the beginning of May, however, this had dropped to 20%, with an indication the pattern was returning to a less exaggerated level.

Add these on, and ByteDance would certainly be raking in hundreds of millions if not billions more downloads. China logs closer to 120 minutes. Q2 2020 will have seen an even bigger leap, with a steadying effect in Q3 if the other data in this report is anything by which to go. This is even without Chinese third-party downloads, which would certainly have given a boost to the former pair. While these titles account for far fewer downloads, titles like PUBG: MOBILE, and Fortnite enjoy a certain level of cultural significance. Minimizing clicks and actions is a big win for usability on mobile. Even the below global average figures logged in Japan and Germany (65% each) are not insignificant. The only app developer to come anywhere near Facebook in terms of aggregate app download volume was another all-too predictable name: Google. With 84% of respondents playing games on any device, mobile gaming is the clearly dominant format. 2020 will bring us no closer to any easy conclusions. blog feed to have future articles delivered to your feed reader. The terms of service and privacy statement are surfaced to users through the user consent experience. We see a neat trend, with 13% growth in 2017, falling to 11% in 2018, and 9% in 2019. 99% of internet users, aged (aged 16-64) had engaged with a social network or messaging site during the previous month at the time of this survey.

Here, we see that core games account for 55% of play time, with casual games for 44%. App Clips are an opportunity to quickly demonstrate the value of your app. We will probably have to wait for some of the dust from 2020 to settle before drawing any sorts of macro-level conclusions. China is classed as a mature market here, but really it is a hybrid market. It will automatically provision service principals for both the client and web API at the same time. When it comes to an easy navigation, Netflix nails it. The average order value (AOV) metric is the average amount spent by users in your app, while the average order value per paying user (AOV per paying user) is how much you can expect a paying user to spend on average. Marketplace | News & Insights | Data | Events, Android estimated to claim a 74% market share, significantly larger share of app revenue, $200 million in the French company in 2018, 129 million times on the Play Store and iOS App Store, 300 million downloads by January 2020, with 75 million MAU, 2.73 billion lifetime downloads reported in 2017, downloads of shopping apps rose by 20% in 2019, 2.5 billion of whom will play on mobile devices, 3.91 billion of whom (99%) access social media using mobile devices, Excluding Chinese third-party app downloads, India was the leading market for app downloads in Q2 2020, with nearly 7 billion, followed by the US with around 3.75 billion, and Brazil with 3 billion (, Sensor Tower stats show WhatsApp was the most-downloaded app of 2019 (over 850 million downloads), followed by TikTok (~730 million), and Facebook Messenger (~810 million) (, App Annie stats show Facebook Messenger was the most downloaded app of 2019, followed by Facebook and WhatsApp; no figures are provided (, Sensor Tower stats show both Zoom and TikTok were downloaded over 300 million times in Q2 2020, a feat only matched by, TikTok the most downloaded app in Q2 2020 according to App Annie, while Zoom climbed 10 places to second, and Google Meet climbed by 117 positions to seventh (, Sensor Tower stats show 40 million US downloads for Zoom in Q2 2020, 25 million for TikTok, and 15 million for Facebook Messenger (, In Europe, Sensor Tower stats showed just under 60 million Zoom downloads to 50 million of TikTok and around 35 million of WhatsApp (, Facebook’s four top apps, led by Facebook itself, were the most-downloaded apps of the 2010s (, Facebook apps were downloaded close to 3 billion times between them in 2019, making it the top app publisher by downloads, according to Sensor Tower (, App Annie stats indicate Google was the top app publisher of 2019 (, In Q2 2020, Sensor Tower also identified Google as the top app publisher worldwide, with over 1 billion downloads in this three months alone (, Over 1 billion mobile games downloaded per week in Q2 2020 (, Games accounted for 40% of total app downloads in H1 2020, up from 37% in 2019 (, Casual games account for 82% of mobile games downloads (, 4 billion shopping apps downloaded in 2019 (, 20.3% of total ecommerce app and 18.7% of shopping app downloads that occurred between Q1 2019 and Q2 2020 occurred in the last quarter in this range (, 65% global upswing in medical app downloads in peak lockdown month (calculated by country) vs January 2020 (, 65% global upswing in education app downloads in peak lockdown month (calculated by country) vs January 2020 (, 24 billion downloads of finance apps in Q2 2020 (, Global average of 200 billion hours spent using apps on Android devices each month in Q2 2020 (, Total of 1.6 trillion hours spent using apps on Android devices over H1 2020 (, As lockdown was imposed in late March, collective global app usage time on Android devices came to nearly 70 billion hours per week, 25% above the weekly average for H2 2019 (, Between 2017 and 2019, average daily app usage time increased by 35% globally on Android devices to around 3 hours 40 minutes (, Hootsuite/We Are Social pegged average global app usage time at 3 hours 29 minutes in July 2020 (, The average global Android user spent 27% of waking hours on mobile in April 2020, up from 20% in 2019 (, 70% of global users from select markets reported increased smartphone usage in early July 2020 (, Gen Z app users spend 3.8 hours on average each month using each of the top 25 non-gaming apps, split between an average of 150 monthly sessions per app (, Users aged 21-30 have an average of 67 apps on their phone, of which they actually use 25 (, As of August 2020, Android devices account for 74% of global devices, to iOS’s 25% (, 72% of internet users aged 16-64 in select markets use a smartphone to play games (, There will be an estimated 2.5 billion mobile gamers by the end of 2020 (, Mobile games DAUs up by nearly 30% year-on-year in April (, Core games account for 55% of mobile game usage time, and casual for 44% (, 65% of people aged 13+ around the globe have a social media account (, Average daily time spend on social media stands at 2 hours 22 minutes (, 99% of internet users aged 16-64 in select markets use social media each month, with 88% actively participating (, Average user has 8.8 social media accounts (, 67% of users used a mobile shopping app in Q1 2020, with 52% purchasing a product via mobile (, Chinese users spent 4 billion hours with education apps in Q2 2020, compared to 400 million hours in second-placed India (, Finance apps used 1 trillion times on Android devices over 2019, with around 450 billion of these sessions coming from China (, Fintech digital wallet apps used six times per week on average globally in 2019, compared to five sessions for digital wallet apps from traditional banks (. It’s visually beautiful and distinct, so when someone sees one, they’ll know there’s an App Clip waiting for them. Display the data 1-Day Active Users is plotted by default, with the additional metrics displayed in the scorecards below the chart. Requires an admin to have provided consent to the application. Remember to always keep the needs of your users in mind. We’ve also seen a small decline in games usage in the four-year span analysed here, though it levels off in later years. Just as a quick snapshot of how things look a bit later in the pandemic timeline, here are the top education apps as of August 2020. Here we saw a total of 12 billion downloads through the two major app stores, 25% greater than the monthly average in H2 2019. Over time, a retail app can customize content based on past browsing and purchase history. Being with family and friends (79%) or at the dinner table (73%) are no longer considered to be too sacred to be on our phones (this survey would seem to be in a US context, one wonders if we’d see the same results in a French or Japanese survey). Slovenian developer Outfit 7 and Israeli Crazy Labs both rack up as many downloads in this quarter as they did over half of 2019.

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